
Once Upon A Room
Creating more room for joy.

Client Overview
Once Upon a Room is a nonprofit that aims to bring joy to children facing chronic illness and trauma by transforming their hospital rooms into personalized, uplifting spaces.
Client
Once Upon a Room - Fort Worth
Duration
January 2024 - May 2024
Services
Graphic Design, Website Design, Branding, Public Relations, Social Media
The Challenge
Once Upon a Room was struggling to maintain a consistent brand presence across its different platforms, particularly its website and social media. Accessibility issues, content overload, and inconsistent branding made it difficult for the organization to clearly communicate its mission and impact.
Our Approach
Roxo partnered with Once Upon a Room to create a more cohesive and easy-to-follow brand experience. The team streamlined content, improved usability on the website, and developed creative and written assets for the organization to strengthen its connection with supporters.
Deliverables
Brand guidelines
Website design
Press releases
Results
More unified brand presence across platforms
Improved website accessibility & user experience
Clearer communication of mission and impact











