Empathy HQ
Expanding access to care through clear communication.
Client Overview
Empathy HQ is a nonprofit focused on making mental health counseling more accessible to Texans. Through community programs and outreach, Empathy HQ works to break down barriers to care and expand access to mental health resources.
Client
Empathy HQ
Duration
August 2024 - December 2024
Services
Graphic Design, Social Media, News and Press Release, PR Opportunities, Logos
The Challenge
Empathy HQ faced challenges with its digital presence and expressing its mission.
Our Approach
Roxo refined Empathy HQ’s website design and messaging to make it more engaging and accessible. The team introduced a new tagline and crafted campaign elements that reinforced the idea that anyone can support Empathy HQ’s mission. By supporting the organization’s events and outreaches, Roxo helped extend Empathy HQ’s reach and deepen its connection with the community.
Deliverables
Brand guidelines
Social media templates
Press materials and outreach lists
Strategic messaging and tagline development
Results
More engaging and accessible digital presence
Clearer, more compelling communication of mission
Increased community awareness and connection