Our Work
Our Work.
GRAPHIC DESIGN
SOCIAL MEDIA
TOURISM CAMPAIGN
EXPERIENCE
WEATHERFORD
About Us.
Roxo is Texas Christian University’s student advertising and public relations agency located in the Bob Schieffer College of Communication. Since 2011, Roxo has served nearly 50 businesses and organizations across North Texas, winning numerous awards for its creative work and innovative strategies. More than 150 students have worked as Roxstars, gaining industry experience, portfolio pieces, and hands-on experience that goes far beyond the classroom.
Our Services.
Hand over the reins. We've got this, y'all.
Our Team.
Faculty Advisors.
Sarah Angle
Roxo Role:
Zen teacher, soothsayer, and creativity incubator.
What made you want to work at TCU?
Well, purple has always been my favorite color. And TCU is the very best place to live, work, and play.
What made you want to get involved with Roxo?
The opportunity to work with students and create amazing campaigns that impact our community and world in life-changing ways.
Fun fact:
I guest starred in a wine reality television show last year. Yeah.
What is your favorite advertising or public relations campaign and why?
The Dove Campaign for Real Beauty. It took a creative and social risk and empowered conversation about female body image.
Russell Mack
Roxo Role: I try to make sure nobody uses a comma when a semicolon would work better.
What made you want to work at TCU?
All through my career as a professional communicator, I always hoped one day to teach to students all the stuff I'd learned. When the time came and I saw how great TCU's communication program is, I wanted to be part of it. Also, I like purple.
What made you want to get involved with Roxo?
The office is right near the elevator, which is really convenient. Seriously, I love these students and admire how smart and dedicated they are, and it's a joy to help them. If I were a client, I'd sure as heck hire Roxo.
Fun fact:
When I worked on Capitol Hill, I once brought a live skunk to the U.S. Senate. I'm not making that up, I swear. Long story.
What is your favorite advertising or public relations campaign and why?
Dos Equis "Most Interesting Man in the World" (I wanted to be that guy, and if drinking their beer would make that happen, I was willing to try it). Allstate "Mayhem" (It reminds you why you need insurance). President Reagan "Morning in America" (Brilliant and effective).
Let's Chat.
Physical
Address
2805 S. University Drive
Suite 229
Fort Worth, TX, 76129
Reach Out.
President:
Ana Lardizabal
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VP of Creative & Culture:
Dylan Ross
​
VP of Business Development:
Emily Plasencia
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Email:
roxoagency@gmail.com
Mailing
Address
2805 S. University Drive
PO Box 298060
Fort Worth, TX 76129
